Russell Brunson– The Inspirational Story Of Internet Entrepreneur Of ClickFunnels

Russell Brunson– The Inspirational Story Of Internet Entrepreneur Of ClickFunnels

Russell Brunson is one of the most successful and inspirational internet entrepreneurs in the world at present. Russell Brunson is definitely a name you have at least heard of if you have been involved in online marketing for more than a year. The man behind ClickFunnels is Russell Brunson. Everything relating to Russell Brunson will be covered in this article. His early life, career, achievements, products, net worth, story of ClickFunnels, and many other things. Without further ado, do check out. 

Who Is Russell Brunson?

Russell Brunson is an American entrepreneur and author who was born in Provo, Utah, in 1980. One of the world’s fastest-growing non-venture-backed software companies and million-dollar companies, ClickFunnels was co-founded and is led by CEO Russell Brunson. 

He is greatly changing the way that many businesses conduct business online. Serial entrepreneur Russell is driven by an obsession with assisting entrepreneurs all around the world. Forbes, Entrepreneur Magazine, and The Huffington Post, among others, have all featured Russell in their publications and websites. He is at present one of the best-selling authors in America, with hundreds of thousands of copies sold globally.

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Early Life

Russell Brunson is the son of Ross Brunson and Marde Brunson. He was brought up in New York City in the United States. Since the age of twelve, Russell Brunson has been collecting junk mail. To Russell, marketing and sales were the actual entertainment, so he would watch television or listen to the radio while waiting for the commercials. Russell opted into every business opportunity offer he could find in order to learn the art and science of direct response.  It is not Russell’s goal to study business; rather, he seeks to understand it. Russell is an aspirational and inquisitive person.  He has taken benefit of every available possibility, from particular to how they work with other mediums like advertising or social media outlets. 

Russell became a state champion wrestler in high school after an All-American his senior year, taking second place in the country at high school nationals. In college, he has continued to wrestle and gained important knowledge about rivalry, hard work, and winning strategies. The next stage of his life would benefit greatly from these lessons. He was one of the top 10 wrestlers in the country when he graduated. Russell continued to teach children how to thrive on their mat after graduating from college with a degree in education. Until he discovered a different solution, coaching collegiate teams all throughout America, Russell continued to foster his competitive spirit. 


Russell got his first success as an online marketer selling software named ZipBrander in 2003. A viral marketing tool called ZipBrander enables you to automatically boost backend income while also driving laser-targeted traffic to your website. Russell created another new product selling “How To Create A Potato Gun” DVDs two years later, in 2005. This was a straightforward instructional course with an upsell that offered customers the chance to buy his potato gun kit, which came with all the necessary supplies. Russell was introduced to Internet marketing through these initial products, and he swiftly rose to the position of one of the top marketing minds worldwide. He created his first million dollars selling his products a year after graduating from college. Russell sold a wide range of goods and services, including shakes, supplements, coaching, books, consultancy, coupons, t-shirts, software as well as technological services. He attained the highest status possible in multiple network marketing companies, winning Ferrari, and produced 1.5 million leads in just six weeks. The constraints and challenges Russell experienced with the technology needed to make his sales funnels a reality gave rise to the concept for his software company, ClickFunnels.  In October 2014, Russell and his business partner Todd Dickerson released their sales funnel software, and in the first three years the company grew to $100,000,000. ClickFunnels has over 100,000 active users at the moment. The world’s fastest-growing non-venture backed software company right now is ClickFunnels. 

His marketing books have been published and sold in excess of 400,000 copies. He popularized the idea of sales funnels and has assisted tens of thousands of entrepreneurs in spreading their message to the market. He has a following of over a million entrepreneurs. Russell’s training, teaching, and software have generated 1033 millionaires who are members of his exclusive club known as Two Comma Club, as of 2020.

Russell has developed a following of more than two million entrepreneurs over the past 14 years, sold over 450,000 copies of his books, popularized the idea of sales funnels, and co-founded ClickFunnels, a software company that assists 90,000 entrepreneurs in swiftly reaching their target markets.

Russell has been featured in prominent publications and websites like Forbes, Entrepreneur, and The Huffington Post. He received the award of “Entrepreneur of the Year” in the Utah region from in 2018. 

Personal Life

The biggest joy in Russell’s life is his family. Russell got married to Collette Brunson, his college darling and the love of his life. They have five children: three sons and two daughters. They live in Boise, Idaho. 

ClickFunnels Story

According to numerous sales funnel stats, traditional sales funnels need a lot of time and money. The ClickFunnels software comes in handy here. You don’t have to deal with each one separately because ClickFunnels mixes them all—even more—into a full, single package. As long as you own a company, ClickFunnels has a special funnel that is ideal for you. 

Back in 2014, as Russell Brunson was gaining recognition in the marketing field, he promptly discovered himself confronting technological hurdles in creating its sales funnels and marketing efforts to attract new customers, since the price he would spend to get a trial customer was not justifiable in returns.

After struggling with what seemed to be an endless obstacle, Russell Brunson met Todd Dickerson, with whom he eventually formed a partnership to create the ClickFunnels software, which was established under Etison LLC to address these problems for marketers.

At first, everything went smoothly as Russell pushed the programme to like-minded people by using his current followers and lists, which he had been building throughout his time as a marketer.

He still struggled when he tried to connect with a new audience and potential customer.  As a result, he began spending approximately $120 on Facebook ads to attract ClickFunnels free trial customers who might not convert to paid. 

Russell resorted to the break-even strategy to capture new prospects after this proved to be a non-profitable as well as risky investment; instead of spending money on free trial customers, he would go on to make an even profit upon capturing his lead. 

When the software was first introduced, it pulled about 10,000 paying customers, a number that would double in the following year. Three years later, mainly in 2018, ClickFunnels pulled over 50,000 paying customers, generating $100 million in revenue for this company. Clickfunnels actually went so far as to provide multiple cars to affiliate marketers who have succeeded in bringing in over 100 ClickFunnels users. The well-known 2comma award given to entrepreneurs who used ClickFunnels to bring in more than $1,000,000 in revenue. 


Russell encourages philanthropy and is committed to the community. Giving back to the world is a priority for Russell and the ClickFunnels team. They have formed partnerships with non-profit organizations like Village Impact, where $1 is given every time a new sales funnel joins their community. The donations assist the building of learning institutions in Africa. In order to promote education in low-income areas, he has successfully established multiple schools in Africa since he started getting involved in community activities. He is keen upon in sex trafficking matters as well, which is a menace in modern society. To spread awareness of these cruel actions, his company is creating the documentary, Operation Underground Railroad.

What Products Has Russell Created?

Russell created a number of successful products. A few of them are listed below:


  • ClickFunnels
  • Funnel Scripts


  • Experts Secrets Book 
  • Dotcom Secrets
  • FunnelHacker CookBook
  • Lead Funnels
  • 108 Proven Split Tests Winners
  • Network Marketing Secrets Book


  • Funnel Builder Secrets
  • Affiliate Bootcamp
  • 10X Secrets Masterclass
  • Perfect Webinar Secrets Training
  • The Knowledge Broker Blueprint

Mentoring & Coaching

  • Inner Circle
  • 2 Comma Club Platinum Coaching

Net Worth

Russell is a self-made millionaire who built his enormous net worth by launching one business venture after another. Russell has thus far built a software company, bestselling books, events, coaching, and info products. Brunson’s $37 million net worth is mostly due to ClickFunnels, which has a current worth at hundreds of millions of dollars.

Russell Brunson’s Social Media Profiles






Frequently Asked Questions(FAQs)

Who Exactly Is Russell Brunson?

Russell Brunson is the co-founder of the million-dollar internet company “ClickFunnels” and a New York Times bestselling author. Additionally, he is the host of “The Marketing Secrets Show,” the top-rated business podcast.

What Age Is Russell Brunson?

Given that he was born on March 8, 1980, Russell Brunson is 41 years old.

Who Is The Wife Of Russell Brunson?

Collette Brunson is the name of Russell Brunson’s wife. 

Which City Does Russell Brunson Live In?

At present, Russell Brunson, his wife Collette, and their five children live in Boise, Idaho.

Wrap Up

Russell Brunson is a brilliant American entrepreneur, capitalist, and excellent leader. Russell undoubtedly changed how we think about business by popularizing the idea of sales funnels. Millions of additional people were impacted by him and his company’s ability to help regular individuals launch and grow their businesses online. He thus has earned the right to be your go-to expert if you are seeking for someone to take advice from and follow.

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Written by medhaavi

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